New Keywords Detected in the Last 7 Days
The New Keywords table highlights search terms that have been used for the first time in your store during the past 7 days. It’s one of the most valuable tools for detecting fresh demand signals, long-tail queries, or unexpected product interest from your visitors.
🔍 What This Table Includes
| Column | Description |
|---|---|
| Keyword | The exact phrase users searched for. |
| Searches | Total number of times this keyword was used in search during the last week. |
| Clicks | Number of times a user clicked on a search result after entering the keyword. |
| Purchases | Orders made after this keyword was used in a session. |
| First Seen | The exact timestamp when the keyword was first detected. |
🚀 Why This Data Matters
-
Identify new demand: These keywords were never seen before—this may indicate a trend or opportunity you haven’t targeted yet.
-
Test product ideas: If customers are searching for items you don’t offer yet (e.g. zodiac necklace), it might be worth considering them.
-
Expand product taxonomy: Use these new keywords to inspire new tags, categories, or bundles.
-
Inform content and SEO: Create blog posts, landing pages, or meta descriptions around these new, organic search terms.
💡 How to Use It Strategically
-
Sort by Purchases to find the most commercially viable new keywords.
-
Sort by Clicks to see which ones attracted attention, even without conversions (potential UX or pricing improvements).
-
Review low-click keywords for relevance or missed opportunities in search result quality.
🧠 Pro Tip
If a keyword like sunstone pendant appears and gets 3 searches / 4 clicks / 1 purchase, it already proves product-market fit. You can prioritize this product for homepage promotion or retargeting ads.
By regularly reviewing this report, you ensure your store evolves alongside your customers, staying relevant and competitive in your niche.
